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	<title>Vastplanet &#124; Ecommerce + Internet Marketing &#187; PPC</title>
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		<title>PPC &#124; Advertising Management</title>
		<link>http://www.vastplanet.com/ppc-advertising-management.html</link>
		<comments>http://www.vastplanet.com/ppc-advertising-management.html#comments</comments>
		<pubDate>Thu, 20 May 2010 04:07:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[PPC]]></category>

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		<description><![CDATA[Optimize your pay per click (ppc) strategy and improve conversions.
Did you know? The money saved in optimizing advertising strategies can easily pay for management services?

Google Adwords, Yahoo &#38; Bing campaign management.
Facebook and other social media advertising.
Evaluation of competitors bid rates, keywords and ads.
Determination of highest converting keywords.
Testing, testing, testing.
Long tail strategy using large number of [...]]]></description>
			<content:encoded><![CDATA[<p>Optimize your pay per click (ppc) strategy and improve conversions.</p>
<p>Did you know? The money saved in optimizing advertising strategies can easily pay for management services?</p>
<ul>
<li>Google Adwords, Yahoo &amp; Bing campaign management.</li>
<li>Facebook and other social media advertising.</li>
<li>Evaluation of competitors bid rates, keywords and ads.</li>
<li>Determination of highest converting keywords.</li>
<li>Testing, testing, testing.</li>
<li>Long tail strategy using large number of keywords.</li>
<li>Optimization of bid rates, quality scores and ad types based on budgets.</li>
<li>Landing Page Effectiveness</li>
</ul>
<p><strong>Facebook Ad Examples </strong>(from Facebook web site)</p>
<p style="text-align: center;"><img class="size-full wp-image-517 aligncenter" style="border: 1px solid black;" title="facebook-advertising-examples" src="http://www.vastplanet.com/wp-content/uploads/2010/05/facebook-advertising-examples1.jpg" alt="facebook-advertising-examples" width="670" height="191" /></p>
<p><span style="line-height: normal; -webkit-border-horizontal-spacing: 2px; -webkit-border-vertical-spacing: 2px; font-size: small;"><br />
</span></p>
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